Ferrari Mailing List: OT - Scoop: Louis Vuitton buys Aston Martin

[Dennis Liu (bigheaddennis]

 <http://www.autoblog.com/2007/02/01/scoop-louis-vuitton-buys-aston-martin/>
Scoop: Louis Vuitton buys Aston Martin


Posted Feb 1st 2007 7:47PM by Noah Joseph
<http://www.autoblog.com/bloggers/noah-joseph/> 
Filed under: Sports/GTs <http://www.autoblog.com/category/sports/> ,
Supercars <http://www.autoblog.com/category/supercars/> , Aston Martin
<http://www.autoblog.com/category/aston-martin/> , Ford
<http://www.autoblog.com/category/ford/> , Earnings/Financials
<http://www.autoblog.com/category/earnings-financials/> 

 
<http://www.marketwatch.com/news/story/lvmh-buy-fords-aston-martin/story.asp
x?guid={E792CA6C-C6EF-4376-B43D-3CC8FF05C9B3}> All the bids are in and the
winning bidder has been revealed: Aston Martin is being bought by LVMH Moet
Hennessy Louis Vuitton SA, the French luxury goods consortium that produces
upper-crust products ranging from leather trunks and wallets to champagne
and cognac...and now exotic luxury sports cars, too.

In placing the highest bid, Louis Vuitton beat out some serious contenders,
including consortia led by Aston's current boss, billionaire moguls and
numerous heavy-hitting investment firms.

Ford Motor Company will reportedly retain 15% interest in Aston Martin when
Louis Vuitton takes over. Although both Ford PAG and Louis Vuitton declined
to comment to DowJones MarketWatch, the media outlet that broke the story,
German car mag Autobild will be running the story tomorrow (Friday).

While there has been a history of fashion labels and automakers
collaborating on special editions - including Aston Martin and Dunhill - the
purchase of a stoic marque like Aston Martin is pioneering new ground,
although Louis Vuitton does have an established history in sponsoring
concours d'elegance.

Gold and brown DB9, anyone?

<<attachment: winmail.dat>>