Ferrari Mailing List: Re: New Ferrari Book

[Erik Nielsen (judge4re]

I don't fncking believe it.  The $5 version came out for Mondial and 308 owners!!!!

http://itunes.apple.com/uk/app/the-official-ferrari-opus/id428497906?mt=8

On Thu, Mar 31, 2011 at 6:56 PM, Erik Nielsen <judge4re [at] gmail.com> wrote:

Can a Mondial owner just get a .pdf version for free somewhere?

And I thought Lamborghinis were the vulgar choice...

On Thu, Mar 31, 2011 at 10:04 AM, Doug and Terri Anderson <dnt [at] dock.net> wrote:

Um, nice Larry, thanks - I guess I would have to dedicate a room in our home for the book.

 

But, hey - on the other hand, pretty presumptuous of them to make the Diamante in red leather.  They state the cover leather color is MY choice.  Pruna comes to mind - but we'll have time to think it over.

 

Harrumph

 

Now back to my glass of Au Sommet, a 2002 release of course.

 

Onwasrd

 

DOUG

BUWHAaahahahaahahah

----- Original Message -----

From: Larry Bard

To: DOUG

Cc: The FerrariList

Sent: Thursday, March 31, 2011 6:48 AM

Subject: [Ferrari] New Ferrari Book

[From the NY Times:]
 
The publishers of the new book “The Official Ferrari Opus,” diamond-studded copies of which may sell for $275,000 or more each, are calling it “the most exclusive book in the world.” Book collectors may quibble with that claim; one of 21 known complete copies of the Gutenberg Bible, the first book printed on a movable-type press, sold at auction last year for $5.4 million.
Regardless, ownership of “The Official Ferrari Opus” is expected to be the privilege of a very small group. Published by the Kraken Opus division of the Opus Media Group of London, the book is offered in several layers of exclusivity.
There is an Enzo edition, named after the marque’s founder and limited to 400 copies, each priced at $37,500. Each red leatherbound Enzo edition comes in a carbon-fiber case and is “personally signed by all living Ferrari world champions on an individually numbered, silver-foiled signature sheet,” the company said.

The Cavallino Rampante edition, limited to 500 copies, will be personally signed by “Ferrari greats, past and present.” Interested buyers, however, should expect signatures from a random assortment of Ferrari associates, as opposed to the Enzo’s complete collection of world champions. This edition is priced at $7,000.
The Classic edition, meanwhile, costs $4,100 and limited to 4,100 copies. It is signed by the current Ferrari Formula One drivers Felipe Massa and Fernando Alonso.
The 852-page book is said to weigh 82 pounds and measures 19.6 square inches. It is printed on heavy-duty paper, contains 200,000 words of text, 2,000 photos and information on every Ferrari road car and racecar, as well as on every professional driver to race for the company since its 1947 founding.
Preorders are being accepted, according to the publisher’s Web site.
What of the aforementioned $275,000 Enzo Diamante edition? Any of the 400 allotted Enzo edition copies can be dressed with a Prancing Horse logo adorned with 30 diamonds, and each buyer is entered into a drawing for a replica of the Formula One racecar driven by Michael Schumacher, the former Ferrari pilot and seven-time Formula One champion.
Adding to the Diamante’s allure, the publisher says only one edition will be made available in any one country.
The first Opus copy off the presses is being taken on a world tour of Formula One races and promotional events this year, where it is being signed by various luminaries, including Luca di Montezemolo, the Ferrari president, and Al Mubarak, the Ferrari investor who facilitated the construction of Ferrari World Abu Dhabi. The tour is called the Journey to Maranello, a reference to the Ferrari factory’s location in northern Italy, where an event will be held to auction copy No. 1 to the highest bidder. Proceeds will benefit charities selected by Mr. di Montezemolo and Mr. Mubarak.
For those who prefer to try before they buy, the Apple iTunes store offers iPad and iPhone apps for “The Official Ferrari Opus,” which include excerpts from the book. The apps are free.

---

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