Ferrari Mailing List: Re: McLaren vs. Ferrari dealers

[Charles Perry (charles]

It is amazing how each dealership develops personalities - not necessarily marque by marque but dealer by dealer.

 

I've never considered buying a new Mercedes, Porsche, Infiniti, Jaguar or Maserati in Charleston because the dealership group that owns all of those here was so incredibly rude to me when I was Porsche shopping in my late twenties that I vowed never to support them. Even a letter to them from PCNA after I complained wasn't enough to fix the issues of the time.

 

In contrast, my two local Ferrari dealerships, Ferrari of Atlanta and Foreign Cars Italia couldn't be more friendly and accomodating and they support club events mostly populated by people who aren't their new car buyers. Same for the Lamborghini dealership in NC, although they've changed owners since I've been there last.

 

Contrast that with the Lambo/Aston/Bentley/Lotus dealer in Atlanta - Motorcars of Georgia. As this writer says, I am and have always been a complete ghost in that dealership - not even acknowledged, let alone assisted despite the fact that I own two of the four marques they represent. I sort of understood that 15 years ago, but now that I'm in my forties I don't look like the aspirational test-drive hopeful anymore. And after the tech boom and resultant glut of young wealth, you would think they would've altered their business methodology as the writer suggests.

 

But time will fix the problem, as it always does...

 

-- charles

 

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From: Fellippe Galletta [mailto:fellippe.galletta [at] gmail.com]
Sent: Friday, August 24, 2012 11:12 AM
To: Charles Perry
Cc: The FerrariList
Subject: [Ferrari] McLaren vs. Ferrari dealers

Interesting....

http://doubleclutch.ca/1305/losing-a-generation/