Ferrari Mailing List: Re: Doug DeMuro

[Doug & Terri (dnt]

1.  He didn’t like the “attention” that a red Ferrari gets, especially from 
“non car people”.

He shoulda bought an F550.

DOUG


-----Original Message-----
From: Ferrari [mailto:ferrari-bounces+dnt=dock.net [at] ferrarilist.com] On 
Behalf Of Erik Nielsen
Sent: Tuesday, December 16, 2014 5:33 PM
To: DOUG
Cc: The FerrariList
Subject: Re: [Ferrari] Doug DeMuro

I went back and read the article again and I think he has the following main 
complaints about Ferraris:

1.  He didn’t like the “attention” that a red Ferrari gets, especially from 
“non car people”.
2.  He bought the sports car model that Ferrari makes and complains that it 
isn’t a gran turismo.
3.  He lives in a big city and had to garage it somewhere else.
4.  He realizes that selling a Ferrari is a pain in the ass and everyone is 
willing to pay a premium for pristine and expects a discount for cars in other 
conditions.
5.  After just a year of ownership, he recommends a Porsche.

Okay, so let’s tackle this argument and see if we can draw any real conclusions.

1.  He bought a red late model Ferrari, if he didn’t want attention, they do 
pain them in other colors, wonder if he’s familiar with blue.
2.  He bought the most sporty boy racer model and he expects it to be as 
useable as a Mondial/California/612/FF?  That’s why Ferrari makes other cars in 
their model range, but he probably thinks you’d be labelled soft or a pussy if 
you bought another model, because everyone on the internet is brilliant in 
understanding the marketing demographics.
3.  I just put this one down into being a poser that bought the wrong car, I 
don’t believe all of the hype any more but I still added on to the house so 
that I had ready access to the cars.
4.  Another poser that didn’t understand the difference between retail and 
wholesale at the high end of the market, maybe everyone has been listening to 
Clyde in trying to buy very illiquid assets in a tough market.
5.  This I just chalk up to him being an asshole.

End of the day, we get complaints from someone that is likely top 10%, trying 
to do the top 3% lifestyle on the cheap and realizes that the top 1% don’t care 
and he didn’t get any “specials” out of the deal.  This isn’t rocket science 
and it doesn’t even make good copy.  Just another bitter wannabe douchebag 
trying to make a nickel off of trashing Ferrari.  Ya